• Intellectual Property

    Who actually owns your podcast content??? Wait, what? I own my own stuff, surely? Well, yes and in some cases, no. This is where, surprisingly,…

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  • Competition? Collaboration?

    The nature of podcasting is collaborative. We podcast into a niche. If we are in it for the long term we do. Even in the…

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  • You Have Expertise!

    Each disability organisation has its own history, its own skill set and a vision different enough from other organisations to matter. It is this organisational…

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  • Who Is Our Audience?

     Here’s the thing with podcasting that really throws the new entrant. The tighter you define your audience and speak directly to them, the more likely…

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  • Voice & Tone

    Finding your voice is a thing that can just happen but it usually takes a lot of letting go. To return to our voice, the…

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  • Going to the People

    Moving from a controlled recording space to the outdoors provides many challenges and opportunities. The main challenges surround control of unwanted sound. As always, this…

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  • The Medium Is Still The Message

    What is it about podcasting that is so different from other media? In a word, intimacy. More correctly it should be stated thusly: INTIMACY! To…

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  • How Is A Story Told?

    To make a story worth the listen, we need to take our audience from a starting point, through a crisis of some sort to a…

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  • Story Telling: What is it?

    This may seem a strange question, after all Homo sapiens is the storytelling species. We are the language using ape. It is only humans who…

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  • Google Podcasts Manager

    In the last episode I explained the process for indexing your show with Apple, this episode I’ll deal with Google Podcasts Manager. There are two…

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