There are many advantage to podcasting in seasons. Keeping the stories fresh, allowing deeper dives into stories and the development of creative ideas. Seasonality is the best way to dive deeply into an aspect of their service or to tell the inspiring story one of your people .
A year could look something like this: four x ten weeks seasons with three weeks off between each. Ten weeks gives you time to dive deeply into a story. So season one could cover the creation, setup and evolution of your service.
Season Two could then cover the changes in the culture of both your organisation and the culture at large. Season Three would dive into the stories of individuals living in the latest iteration of your service. Covering goals, staff attitudes to creating meaningful lives and management support. Season Four would then cover “The Road Forward”. This last season setting up the next four for the following year.
You could call for feedback at each stage as you walk your listeners – clients, parents/guardians, staff and management through the process. How are they going? What have they discovered that’s a better way of doing things? These questions and responses could form an editorial tool to adjust each season’s plan as you go along.
The really great advantage of seasonality is the ability to plan ahead. You can let your organisation know what’s coming and call for submissions, listeners, after the first season can offer ideas and feedback too. By asking for feedback you can more easily create what the listeners and other stakeholders are looking learn.
This four part seasonal approach to your podcast gives you many advantages. It is contained to ten episodes per season meaning the thrust of the season must be tightly structured. It has a gap between seasons so listeners know what they are missing and finally it allows for deeper planning and integration of all parts of your organisation.
Takeaways
- Seasons are great for deep dives
- Seasons give you time to refresh
- Seasons allow all aspects of your organisation to contribute without excessive time pressure