Working with a podcast production company can be a great way for a disability service to reach a wider audience and build authority within their community. Here is a step-by-step guide to the process of how a disability service can work with a podcast production company:
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Define your goals
Before you start working with a production company, it’s important to have a clear idea of what you want to achieve with your podcast. Do you want to raise awareness about disability issues? Do you want to provide information and resources for people with disabilities and their families? Do you want to share stories and experiences from people in the disability community? Indeed, each of these goals would make for a great season of 8 – 10 episodes. Defining your goals will help you to choose the right production company and set expectations for the work you will be doing together.
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Research production companies
There are many production companies out there, so it’s important to do your homework and find one that aligns with your goals and values. Looking for companies with experience in producing podcasts for disability services is a good place to start. They should have a sound knowledge of the sector. Current best practices, the NDIS, the NDIS Quality and Safeguards Commission’s latest material and a strong ethical and privacy underpinning.
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Set a budget
Podcast production can be expensive, so it’s important to set a budget before you start working with a company. Determine how much you are willing to spend on production and look for companies that fit within your budget. Be sure to also factor in any ongoing costs, such as hosting fees or equipment rentals, if needed.
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Outline your show
Before you start recording, it’s a good idea to outline your show and plan out the topics and segments you want to cover. A good production company with experience in the disability sector can provide valuable insight and guidance. This will help you to stay on track and ensure that your episodes flow smoothly and have an overall theme and storyline. You can also use this outline to give your production company a clear idea of what you are looking for in terms of content and format. Breaking your goals into seasons is a great way to give focus to an 8-10 episode run. This allows a deep dive into the topics you want to cover. It allows your service and your production company to stay on the same page.
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Record your episodes
Once you have an outline and a clear plan, it’s time to start recording your episodes. This is where the thought of podcasting can be overwhelming. There have been great advances in audio recording technology in the last decade or so as manufacturers realised the podcast market was much larger than just hobbyists. A range of options are available and worth exploring with your producer. Part of the process when engaging JM Podcasting Services is a series of videos on using traditional podcast mics and alternatives that do a great job.
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Edit and produce your episodes
After you have recorded your episodes, your production company will typically handle the editing and production process. This will involve cutting out any mistakes or pauses, adding intro and outro music and splicing in any additional audio clips or sound effects. Your production company will also handle tasks such as uploading your episodes to your hosting platform and creating show notes.
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Promote your show
Once your episodes are edited and produced, it’s time to start promoting your show. This may involve creating social media posts, sending newsletters, or collaborating with other podcasts or organisations in the disability community. Your production company may be able to help with promotion or they may have recommendations for marketing strategies that have worked well for other podcasts. JM Podcasting Services sees this phase of the process as a collaborative one. With both parties utilising their existing tools: email lists, socials and for JMPS our other podcasts where yours is promoted where appropriate. The combination of the two systems creates pre-launch buzz and launch excitement.
Conclusion
Working with a podcast production company can be a great way for a disability service to share important information and establish authority within the sector. By following these steps and communicating clearly with your production service, you can create a professional and engaging podcast that resonates with your community.