In some sense, this is the default setting for podcasting. Your voice, your words, your passion are all expressed through the medium.
Even if you only run interview episodes, you are revealing yourself through your questions. Listeners will know if you did your research or not. There is very little space to hide in podcasting. This is a great thing and, as I said above, means personal branding is almost the default setting for podcasting. Continue reading “Personal Branding”